Jewelry should always catch the attention of potential customers. Jewelry pieces thrown into bins won't sell unless you display it in a way that allows customers to view each piece and possibly feel and try on for size. Make sure your shop offers different display styles so customers have something new to look at every time they enter, keeping customers engaged throughout.
1.Set up glass jewelry display cases for your high-priced jewelry items. Not every jewelry piece needs to be visible to customers, so lock up items like diamonds in a locked case with shelving to maximize space and include as many pieces as possible. Display cases make jewelry highly visible while keeping it safe at the same time.
2.Hang your earrings on rotating racks to save space and showcase your collection in one convenient place. If your earrings have either plastic or cardboard backing, these racks make the most of limited space while providing easy access to all your earrings.
3.Create a necklace wall. Place small nails into walls and hang necklaces from them. Your jewelry can serve as decoration in your shop while also showcasing what you have to offer. Group similar styles and colors together so customers can easily find complementary pieces.
4.Use mannequins to show off your jewelry. Customers might like a piece but not know how to wear it, so styling mannequins with your pieces of jewelry can help solve this problem. Pair complementary pieces together or create an eclectic look by mixing and matching mismatched necklaces, earrings and bracelets that flatter everyone.
5.Make a unique display with cork boards. Spray paint it a shade that matches your jewelry, or cover it in fabric. Insert earrings into the cork board for an eye-catching display.
6.Show off your jewelry in real life by having models (or friends) wear it. Include snapshots of them wearing and near the piece so customers can visualize how easy it would be to incorporate into their daily look.
